In 1976, while working on his computer company that manufactures video teletype terminal (VTT), VTT Wozniak started to combine design with computer design he had created earlier, mainly by replacing the flashing light display panel with a video screen.
Then he tries to show his new designs to the company Hewlett-Packard (HP), but at that time HP thinks it's the junk that is useless, and even when it's constantly ridiculed Wozniak Wozniak While feel useless, Steve Jobs tried to entertaining and assured Wozniak that they both could have made his own computer company to develop a design that Wozniak. Finally they agreed to create his own company, and Steve Jobs proposes to give his first name as Apple computers.
In August 1976, Wozniak had seen an exhibition of color display which was called the Dazzler, and then obsessed Wozniak to perfect the Apple computer by adding a color screen. At the same time, he also wanted to simplify the Apple computer memory architecture becomes simpler but does not reduce performance, and this marks the first time made processor shared memory (shared) with video memory.
The first Apple Computer officially made and assembled in the garage at home parents Steve Jobs. Steve Jobs hopes to sell his computer for computer enthusiasts that already exists. Program operated by using a regular cassette tape. At that time there utuk software programming, ie BASIC, but when trying to run on Apple computers but failed, then Wozniak sortware own programming. The first time selling Apple computers, they use the slogan "Byte into Apple" can have two meanings, the first is "Eat Apples, but the other meaning is" Please Try the Apple Computer ". But the indirect business running smoothly. The current computer fans it is more interested in your product "the Altair" and other brands
In 1976, Steve Jobs decided to expand the company, and then he contacted several local businessmen. After some time he finally managed to lure a businessman named Armas Clifford Markkula who are willing to lend money from the bank for $ 250,000 to fulfill dreams Steve Jobs and Stephan Wozniak larger computer companies and will produce the Apple II. Since then the first time Apple Inc. Company. officially established, the exact date is January 3, 1977.
The new company Jobs and Wozniak formed later moved from Jobs's garage to its new headquarters in Cupertino, and start the challenge to run the company with the best. They must think to look for opportunities to sell its personal computer to computer users who had already been using other brands of computers. Eventually they start with a strategy to facilitate the workings of a computer as easy as possible and automate applications that had been done manually.
Jobs initiated the use of plastic materials as the main ingredient of computer shell (casing) and immediately used on first launch Aplle II computer, because he believed that the appearance could also attract the hearts of users.
In 1978, Apple introduced the Apple II + computer, which is the first computer to have and use a Floppy Disk.
In 1981, Jobs has a crazy idea to make Apple computers that have a size of no more than a book, and finally called Apple computer IIb. But Apple prodak IIb he canceled because it was feared sales would affect the sales of the Macintosh. But not long from now it appears the Toshiba portable computer, then Jobs is no less clever by making a portable computer that is equipped with a diskdrive.
In times when Apple Inc's heyday, there was news that the management company experienced problems due to the selfishness and antagonism Steve Jobs who was then felt that he had ruled the world. The company finally decided to hire the head of the new company to handle the management, and chosen John Sculley, former Pepsi executive.
After facing exposure to storms over the years, now Apple Inc.. are enjoying the results. Steve Jobs may berlega heart because it still can save the company that had almost destroyed because of lack of self-control. History of Apple Inc.. has been colored with a variety of ingenious inventions which coupled with a lack of good marketing strategy, in contrast with the Microsoft company that possessed a lack of good design but have a brilliant marketing strategy. Currently Apple Inc.. less able to dominate the market because they are still less able to respond to market needs.
